A total of 925 million francs were sold with Fairtrade products in Switzerland in 2021, more than ever before. According to the Fairtrade Max Havelaar organization on Friday, sales increased by 7.5 percent within a year.
In gastronomy there was a drop in sales due to the home office obligation and restaurant closures. Fairtrade Max Havelaar recorded declines in coffee, juices and baked goods in particular. According to the announcement, the slumps were more than compensated for thanks to good business in retail and online trade.
The organization recorded growth in biscuits, mixed milk drinks, dried fruit, nuts, rice and flowers. With 21 percent growth, Fairtrade chocolate has grown particularly strongly. There was also a surge in growth for Fairtrade gold.
According to the announcement, Fairtrade products enable farmers and workers in Africa, Asia and Latin America to have a secure income and better working conditions. However, certification is not always enough to fully meet the major challenges. Fairtrade Max Havelaar therefore wants to become even more involved in the future in order to minimize risks, increase wages and income, improve transparency and strengthen the impact of Fairtrade. (SDA)