Sunday, April 2, 2023

Magic X swallows erotic market

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Eight stores and internet shop

Magic X swallows erotic market

Merger in the Sexual Wellness business. Magic X will take over all eight branches of Erotik Markt this year. All employees are taken over.


Erotik Markt’s branches and online business will become part of Magic X. The picture shows the Erotik Markt in Lyssach BE.

There is a merger in the Swiss erotic business: Magic X Retail AG takes over all Erotik Markt shops, as the companies announced in a press release. From May 2023, the eight Erotik Markt stores will complement the existing 26 Magic X branches. This makes Magic X the largest retail company for “sexual wellness” in Switzerland.

Erotik Markt is Patrik Stöckli’s (65) life’s work. He is retiring and says he is happy to have found an heir for his legacy in Magic X.

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