Källenius expects that the number of rich people in the world will increase. Therefore, there are opportunities to sell more luxury cars. In China in particular, the prospects are good thanks to the growing standard of living of larger sections of the population.
The group had recently sold fewer cars, mainly because of the lack of semiconductors, but still earned better. The high demand combined with limited availability has been leading to higher prices for some time.
The manufacturer with the star wants to upgrade entry-level models in the future. There was no explicit answer to the question of whether this meant the end of compact cars in the A and B classes in the long term. The media has long speculated about a possible end to the two classes.
The range of products at Mercedes will have three categories in the future. In the top range, vehicles of the luxury sub-brand Maybach, the sports car subsidiary AMG and the S- and G-Class with their respective electric and SUV offshoots are sorted. The core offer should include the top-selling models around the C and E class.
In the entry-level segment with the cheaper cars, Mercedes wants to thin out: The number of body variants is to fall from seven to four, but the technology of the models is to be upgraded. As Källenius made clear, more compact cars are no longer necessary to meet CO2 emission targets. Because even larger cars are becoming more and more electrified.