Tuesday, March 28, 2023

That’s why there is a state of emergency at Migros and Co. Aromat

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Can be found in numerous Swiss households: the traditional spice mixture Aromat.


Martin SchmidtEditor Economics

Everyone has friends or relatives who spice up their meal with Aromat – no matter what is on the table. For many, the Swiss spice classic is simply part of it. Aromat belongs to Switzerland like Lindt chocolate, Emmental cheese and the Matterhorn.

Aromat fans have to be strong now: the empty shelves for the traditional spice are piling up at retailers and discounters. Migros customers currently even have to do without Aromat altogether, as Blick research shows.

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