Tuesday, February 7, 2023

“Please choose Benno – I can’t do it anymore!”

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With a funny Instagram video, Benno Scherrer (GLP) tries to score points in the Zurich government elections.

GLP Cantonal Councilor Benno Scherrer (57) wants to make the leap to the Zurich Government Council in 2023. A video should help. Scherrer shared it via Instagram on Sunday evening. Videos on social media are no longer new in political campaigns.

What is unusual, however, is that Scherrer does not advertise a political issue or his political program in the video. Instead, the video shows him in everyday situations: doing household chores, going to the movies, having dinner, and so on.

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